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Solar Energy ProviderLead Generation

Lead Generation for a Residential Solar Provider

Duration
4 Months
Services
Google AdsFacebook Lead AdsLanding PagesCRM Integration
Section 01

The Challenge

expensive leads

Buying leads at $120 each from vendors
No owned digital presence
Poor follow-up process
Section 02

Our Process

Owned pipeline

01
Google Ads for solar intent keywords
02
Facebook lead forms with instant quotes
03
CRM automation for lead follow-up

Services Delivered

Google AdsFacebook Lead AdsLanding PagesCRM Integration
Section 03

Outcome & Results

Cost dropped

Cost per lead from $120 to $35
Lead-to-consultation rate improved to 42%
Monthly installations increased by 185%
ROI on marketing spend of 680%

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