Gym & FitnessWeb Development

Website Design & Landing Page for a Gym & Fitness Brand

Duration

6 Weeks

Services

Website DesignLanding Page DesignWeb DevelopmentConversion Rate Optimisation

Section 01

The Challenge

A growing gym had no single page to send its advertising and social traffic to, so every enquiry arrived through DMs and phone calls.

Membership pricing was only available by asking in person

Programs and facilities were described in text, with nothing to look at

No clear next step for a first-time visitor

Section 02

We designed a single-page site built around one action — starting a membership — with everything a prospect asks before joining answered in order.

Single-page layout ordered the way people decide: promise, programs, proof, price

Programs and facilities shown as scannable visual cards instead of paragraphs

Membership tiers compared side by side with one plan highlighted

Two persistent calls to action: Start Your Journey and Join Now

Website DesignLanding Page DesignWeb DevelopmentConversion Rate Optimisation

Section 03

Delivered a complete, mobile-first landing page the gym can point every ad and social link at.

Seven sections: hero, programs, about, facilities, member stories, plans, final CTA

Membership tiers presented side by side with a highlighted Premium plan

High-contrast dark design using a single accent colour for every CTA

Mobile-first layout with the Join Now action always reachable

The full analytics view the metrics above are drawn from.

Let's discuss how we can help your business achieve these outcomes.