Book Publishing HouseContent Marketing
Content Marketing for an Independent Publishing House
Duration
5 Months
Services
Content StrategySocial MediaEmail MarketingAuthor Platform Building
Section 01
The Challenge
digital gap
Strong print presence but no digital strategy
Author platforms underutilized
No email marketing
Section 02
Our Process
Digital content
01
Author interview series02
Book club newsletter03
Behind-the-scenes contentServices Delivered
Content StrategySocial MediaEmail MarketingAuthor Platform Building
Section 03
Outcome & Results
Digital grew
Email subscribers from 800 to 15,000
Website direct sales increased 340%
Social engagement up 580%
Author platform followers combined grew 200%
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