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Florist & Gift ShopPerformance Marketing

Seasonal PPC Campaigns for a Florist & Gift Shop

Duration
3 Months
Services
Google AdsFacebook AdsShopping AdsEmail Marketing
Section 01

The Challenge

seasonal dependency

80% revenue from Valentine's and Mother's Day
No year-round advertising
Missing same-day delivery keywords
Section 02

Our Process

Year-round PPC

01
Always-on campaigns for occasions
02
Same-day delivery keyword targeting
03
Remarketing for repeat purchases

Services Delivered

Google AdsFacebook AdsShopping AdsEmail Marketing
Section 03

Outcome & Results

Revenue stabilized

Year-round revenue increased 220%
Valentine's Day ROAS improved to 12x
Same-day delivery orders up 380%
Repeat customer rate from 8% to 32%

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