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Mental Health PlatformContent Marketing

Content Strategy for a Mental Health & Wellness Platform

Duration
6 Months
Services
Content StrategySEOSocial MediaEmail Marketing
Section 01

The Challenge

stigma barrier

Sensitive topic requiring careful content
No search presence for mental health terms
Competitors creating surface-level content
Section 02

Our Process

Empathetic content

01
Clinician-reviewed article series
02
Anonymous story sharing platform
03
Mindfulness email course

Services Delivered

Content StrategySEOSocial MediaEmail Marketing
Section 03

Outcome & Results

Community built

Organic traffic grew 780%
50 mental health keywords on page 1
Email course subscribers reached 12,000
Platform signups from content up 420%

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