Online Grocery StoreE-commerce
E-commerce Optimization for an Online Grocery Store
Duration
4 Months
Services
UX OptimizationSEOEmail MarketingConversion Rate Optimization
Section 01
The Challenge
low repeat orders
First-order rate ok but 15% repeat rate
Checkout took 8 steps
No personalized recommendations
Section 02
Our Process
Retention focus
01
Streamlined 3-step checkout02
Personalized reorder suggestions03
Weekly recipe email campaignsServices Delivered
UX OptimizationSEOEmail MarketingConversion Rate Optimization
Section 03
Outcome & Results
Retention transformed
Repeat order rate from 15% to 52%
Checkout completion rate improved 65%
Email-driven orders became 38% of revenue
Average basket size increased 28%
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