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Toy & Games BrandE-commerce

E-commerce Expansion for a Toy & Games Brand

Duration
4 Months
Services
Amazon PPCProduct SEOA+ ContentSocial Commerce
Section 01

The Challenge

marketplace stagnation

Flat sales for 12 months
High ACoS of 42%
No seasonal strategy
Section 02

Our Process

Growth strategy

01
Seasonal campaign calendar
02
A+ content with lifestyle images
03
Keyword expansion for gift-related terms

Services Delivered

Amazon PPCProduct SEOA+ ContentSocial Commerce
Section 03

Outcome & Results

Sales grew

Revenue grew 290% during holiday season
ACoS reduced from 42% to 15%
3 products reached Best Seller in category
Year-round baseline sales up 145%

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