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Travel AgencySEO

Search Visibility for a Boutique Travel Agency

Duration
5 Months
Services
Technical SEOContent MarketingLink BuildingLocal SEO
Section 01

The Challenge

A boutique travel agency specializing in luxury and adventure travel packages was invisible online. Their beautifully designed website had fundamental technical SEO issues preventing proper indexing by search engines.

Website had 1,200+ crawl errors and broken links
No sitemap submitted and robots.txt blocking key pages
Page load speed averaging 8.2 seconds on mobile
Section 02

Our Process

We started with a deep technical audit to resolve critical indexing issues, then layered on content marketing around destination guides and travel planning keywords that attracted high-intent organic traffic.

01
Technical SEO cleanup resolving 1,200+ errors
02
XML sitemap creation and Google Search Console optimization
03
30 destination guide pages targeting long-tail keywords
04
Speed optimization reducing load time to under 3 seconds

Services Delivered

Technical SEOContent MarketingLink BuildingLocal SEO
Section 03

Outcome & Results

The agency went from nearly zero organic visibility to ranking for hundreds of travel-related search terms, significantly reducing their dependence on OTA commissions.

520% increase in organic traffic within 5 months
Page 1 rankings for 78 destination keywords
Direct bookings from organic search increased by 185%
Page load time reduced from 8.2s to 2.4s

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