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Cruise Travel AgencyPerformance Marketing

PPC & Display Ads for a Cruise Travel Agency

Duration
4 Months
Services
Google AdsDisplay AdsRemarketingLanding Pages
Section 01

The Challenge

long booking cycle

Average 45-day decision cycle
No remarketing for researchers
Competitors dominating cruise keywords
Section 02

Our Process

Journey-based marketing

01
Destination-specific cruise campaigns
02
Multi-touch remarketing sequence
03
Early-bird deal landing pages

Services Delivered

Google AdsDisplay AdsRemarketingLanding Pages
Section 03

Outcome & Results

Bookings increased

Booking volume increased 195%
Cost per booking from $320 to $95
Remarketing converting 8% of past visitors
Early-bird campaigns selling out within 48 hours

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